DataCouch

At DataCouch , we see the same pattern in most companies. People are curious about GenAI , a few teams try it, and then it becomes a scattered set of experiments. The biggest missed opportunity is not on the technical side. It is with non-technical teams who can save hours every week if they use GenAI in a structured way. This guest post is a practical playbook. No theory, no hype. Just workflows that marketing, HR, sales, and operations teams can start using with clear guardrails. Why non-technical teams get the fastest wins Non-technical work has a lot of repeatable tasks: writing, summarising, comparing, organising, answering, and planning. GenAI is strong at these when you give it context, rules, and examples. The goal is not to “replace” work. The goal is to reduce busywork so people spend more time on decisions, relationships, and quality checks. A simple rule that makes GenAI output usable Before any workflow, train teams to provide four inputs: Context : who we are, w...

Global Capability Centers (GCCs) are becoming a cornerstone for organizations seeking to drive innovation, cost efficiency, and scalability in an increasingly digital world. However, as businesses continue to build and expand their GCCs, they face a series of challenges that can hinder performance, slow down innovation, and increase operational risks. At DataCouch, we understand these challenges and work with organizations to design tailored solutions that help GCCs overcome them effectively. In this post, we’ll dive into the top challenges faced by GCCs and provide actionable strategies on how to overcome them, helping your GCC reach its full potential. 1. Lack of Alignment with Business Goals One of the primary challenges faced by many GCCs is a disconnect between their operations and the strategic goals of the parent organization. Often, GCCs are treated as cost-saving or back-office functions rather than as innovation hubs that contribute directly to the company’s growth. Sol...